In 2010, he founded Admind, assuming the role of CEO. His primary responsibilities involve shaping the agency's global brand transformation strategy. He fosters trust and transparency, emphasizing diverse and creative team dynamics. His mission is to establish Admind as a leading global branding agency, embarking on a transformative journey that began over a decade ago.
Mateusz Zabierowski
Partner and CEO
As Admind's CEO & Partner, He founded the agency in 2010 and has been fostering growth and strategy ever since. Under his leadership, Admind emerged as Central Europe's top branding agency, earning numerous industry awards. He excels in identifying opportunities and empowering leaders. Work brings him satisfaction through branding projects and cultivating Admind's distinctive organizational culture.
Aleksandra Gołąb-Makowska
Head of Delivery & Partner
Aleksandra Gołąb-Makowska, Head of Delivery & Partner, with the company since 2016. Under her leadership, the team has doubled its capacity, expanded its service offering and improved its performance. She plays a crucial role in overseeing the company's operations and is committed to fostering effective communication and strengthening Admind's presence in the global marketplace. With a background in biophysics, she brings a unique analytical perspective to her leadership role, blending scientific rigour with strategic acumen.
Alicja Miłuńska
Head of Partnerships & Sustainability in Brand Communication
With over 20 years of experience in the branding and marketing industry, she gained her expertise at renowned agencies, including Brand New Galaxy, McCann Erickson, and 180heartbeats JvM. She has collaborated with industry leaders such as Bayer, Unilever, Nestle, GKPGE, Innogy (the energy sector), General Motors, Mastercard, ING Bank, Transgourmet, Makro Cash & Carry, and Żabka.
Magdalena Wąsik
Head of Finance and Personnel & Partner
She joined the company in 2017 as the Chief Accountant. Her responsibilities encompass financial strategy, reporting, budgeting, internal controls, tax optimization, cost management, liquidity, and collaborations with auditors, banks, insurers, and tax authorities. Holds a master's degree in Economics with 11 years of experience in accounting, HR, and payroll. Notable achievements include establishing a proficient accounting department and executing company budgets.
Monika Kurlit
Head of Client Service
With over 15 years of experience, she is a successful Manager overseeing client strategies and impactful campaigns. Her achievements include earning the Transformation Award, expanding the UX/UI team, and establishing the Client Service team. She has spearheaded projects for global brands in FMCG (Unilever, Mars, Pernod Ricard), automotive (Skoda), and the pharmacy sector.
Dominika Konieczkowska-Kracik
Creative Director
With Admind since 2017, she leads creative coordination, fosters team growth, and maintains project consistency. Achievements: ABB Power Grids to Hitachi rebrand, Silver B&R Award, Accelleron's brand development, and global ABB facility rebranding. Academic background: Master's in Industrial Design and postgrad studies in Typography. Committed to elevating creative excellence and client experiences.
Piotr Wiśniewski
Creative Director
Piotr Wiśniewski, specializes in complex projects in the field of branding and packaging – which has seen him win numerous international and national awards such as the Red Dot Award, Pentawards, Dieline, International Design Awards, Transform Awards and Creativity International Awards.
Marta Szmyd
Creative Director
She joined Admind in 2022, leading creative coordination, team development, and project alignment. Specializing in branding and design. With a background that includes co-founding a branding studio, her accolades include the Polish Graphic Design Award in 2021 & 2022, Best Visual Identity for a Museum in 2014, and the Red Dot Award in 2013.
Igor Kurylak
Creative Director
As a Creative Director, he's a design leader with a track record of successful projects, including Cannes Lions, Kreatura, Mixx Awards, KTR, and AWWWAwards. He managed digital services for global clients like Michelin, Samsung, and Hartmann, creating international marketing tools and award-winning exhibitions. He's also contributed to industry discussions and articles.
Karolina Pospischil
Brand and Strategy Director
Karolina has been with the company since 2015. She excels in business development, consulting, market analysis, and fostering cross-functional teams. An award-winning professional, lecturer, with diverse skills in branding, communication, and strategy. Passionate about diversity and inclusion, her prior experience includes creative positions. Extensive education and a commitment to positive impact drive her work at Admind.
Krzysztof Klimek
Creative Lead
Joined Admind in 2017 as Creative Director. With nearly 20 years of experience in branding and advertising. Currently responsible for marketing activities and Employer Branding at Admind. Winner of several prestigious awards: RedDot, IF Design, and OLX Knowhow recognition. Collaborated with brands such as Danone, Honda, GSK, Pirelli, ABB.
Katarzyna Figurska
Strategy Director
Leading Admind's Strategy team, she crafts brand and communication strategies. With over 20 years of experience, she efficiently combines professional experience in marketing with leading a strategy and research team in a communication agency. She has developed over 100 strategies for clients in various sectors, optimizing sales and marketing. Her achievements also include successful relaunch for L&M brand and significant market share growth for the number 1 bottled water brand in Poland.
Aleksandra Monczak
Account Director
As an Account Director at VML, Aleksandra oversaw leading accounts such as Danone, T-Mobile, Samsung, and Netto. She managed a diverse team of up to 10 professionals, ranging from junior account executives to group account managers. Her role involved working on both local and global brand campaigns across Poland, CEE, and the Nordic markets. Under her leadership, campaigns were recognized for their creativity and effectiveness, earning prestigious awards like Effie, Cannes Lions, D&AD, KTR, and Innovation.
Natalia Haligowska-Rzepa
Account Director
In Admind since 2020. Skilled in stakeholder management, budget planning, and project risk analysis. Achievements include fostering cross-team culture and projects. Previously, Marketing Manager at Silvair and Head of Marketing at the National Museum, managing teams and executing EU-funded projects. Holds an M.A. in Marketing and Management in Culture and certifications in Agile Project Management.
Emilia Głowińska
Account Supervisor
She has over 10 years of professional experience, previously working at VML, Saatchi & Saatchi, and Heads Advertising, successfully leading teams and providing 360° marketing campaigns, both created from scratch and localizing global and regional toolkits for FMCG, petroleum, finance, and luxury brands.
Her portfolio of clients includes UBS, BP, Kamis, Lexus, Oral-B, Blend-a-med, Blend-a-dent, Gillette, Gillette Venus, Provident, and more.
Justyna Dorman
Brand Communication Specialist and Team Manager
Joining Admind in 2017, she's thrived as the leader of the Brand Advisory team. Their work has earned awards, such as Transform Awards Europe 2021. Her educational background in architecture and design, along with certifications in brand management, UX design and stress management, complements her role. She's a dedicated professional who values Admind's commitment to excellence and social impact.
Anna Michalska
Senior Traffic Manager
She holds the position of Senior Traffic Manager at Admind, where she leads her team in tasks such as coordination, risk management, profitability, and client relations. With over 7 years of diverse experience in both corporate and startup settings, she specializes in developing long-term planning strategies to optimize team capacity and implement best practices in work planning.
Bartłomiej Witek
Senior Brand Consultant
As a Brand Consultant for Admind since May 2022, Bartek brings over 17 years of creative services experience, including branding and project management. He primarily operates as an advisor to clients, leveraging his expertise to deliver exceptional value.He enjoys exploring new topics, especially those related to client industries to promote their growth with fresh insight. Bartek holds a Master's in Linguistics.
Keegan Jordan-Matney
Brand Manager
Since 2017, Keegan has been a vital part of Admind, specializing in business development and branding. His current role involves identifying client needs and providing customized solutions and consultation. Notably, he contributed to Admind's win at the Transform Awards and supported ABB's brand implementation. With a background in Graphic Design and Business Administration, he holds certifications in branding and client communication.
Olga Lany
PR & Partnership Manager
Olga is PR & Partnership Manager at Admind and a cultural manager and producer with 18 years of experience in the industry. She has developed her professional skills in municipal cultural institutions, event agencies and as a leader in non-governmental organisations. Her work is guided by core values, promoting active social engagement and participation in urban civic movements.
For years, she has shared her passion and expertise with postgraduate cultural management students at the University of Economics in Wroclaw and the Jagiellonian University in Krakow.
Piotr Dao
Community Manager
Piotr joined Admind in 2022, driven by a passion for creating positive social impact through sustainable initiatives, pro bono projects, and client collaborations. As a Community Manager, he focuses on CSR and ESG topics, managing the complex processes behind Admind's B Corp certification and actively promoting the ESG approach among business leaders.
His professional experience also includes working at the Honorary Consulate of Spain, which enriched his organizational and cross-cultural skills.
Outside of work, Piotr is committed to supporting sustainability initiatives and fostering responsible business relationships.
Gabriela Baka
UX/UI Team Lead
Gabriela specializes in the creation of comprehensive digital experiences, rich in storytelling and focused on the user. She has been with Admind since March 2024. As an award-winning professional, she occasionally gives talks, teaches, conducts design workshops, and judges design competitions.
Maciej Furtak
Project Manager & Team Coordinator
Joined Admind in 2022 as Power Point team manager, demonstrating expertise in project financial analysis, client relations, and team coordination. Achievements: Transform Award London for PPT Team. Previous roles include managing e-commerce projects. Experienced in product development and global market expansion projects. Participated in industry events like Who's Next in Paris Expo.
Izabela Czyż
Brand Portal Team Lead
Brand Portal Team Lead at Admind with 5 years experience in configuring and maintaining brand management platforms. She has a strong background in supporting brand strategies for large organizations by delivering well-maintained digital solutions and ensuring effective performance.
Morgan Nicholas-Karpiel
Innovation and Content Strategy Advisor
Morgan focuses on integrating AI and creative technologies to develop and explore effective storytelling techniques. She enjoys collaborating with clients and creative teams to craft engaging brand content and developing omni-channel communication strategies.
Magda Rymarczuk
Brand Strategist
With a strong background in both communication design and law, she is uniquely positioned to draw from both creative and analytical processes when developing new strategic tools and facilitating custom strategic workshops. Her exceptional work in Conscious Branding reflects a deep commitment to sustainability, fostering impactful change within the industry and beyond.
Olga Wielkopolan
Senior Talent Acquisition Specialist
Olga specializes in identifying and attracting top talent to Admind, ensuring the company builds a strong, skilled team that drives success. Collaborating closely with hiring managers, she manages every step of the recruitment process—from understanding team needs to negotiating employment terms—while ensuring candidates enjoy a seamless and positive experience from their first application to their first day at Admind. With a focus on creating meaningful connections and fostering a welcoming environment, Olga plays a key role in shaping Admind’s dynamic and inclusive culture.
