Our Artists: Vladyslava Hrechkosii – “Color is my voice”
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“I am an artist.”
That’s the simplest — and most accurate — way Władzia introduces herself.
She’s 24, and for more than 20 of those years, she’s been creating. What started as drawing on newspapers and wallpaper evolved into formal art education in Kyiv, and later into architectural studies. But architecture didn’t answer the most important question she kept asking herself:
Who am I?
The answer came through practice, not theory.
“I finally realized that I am 100% an artist and I can’t be anyone else.”
Since then, she has:
Her work isn’t just about aesthetics — it’s about connection.
“I create art in which everyone can find their own story — and never want to let go of it.”
“Color is my voice.”
That’s it.
No long explanation, no overthinking.
Creating is not optional — it’s essential.
When Władzia paints, she experiences a state of flow — a feeling of alignment, of being exactly where she’s supposed to be.
“When I’m creating, I feel that I’m exactly where I should be.”
Life. Simply life.
When asked about inspiration, Władzia flips the question:
“Man, what inspires you to walk? Cat, why do you meow?”
For her, creating isn’t triggered by external stimuli — it’s instinctive.
She doesn’t look for inspiration.
She is inspired — by default.
Yes — watercolor. But not in the way you’d expect.
Her relationship with watercolor started in art school, where she trained in academic, structured techniques. Later, during her architecture studies, she explored a more expressive approach.
Today, her work lives at the intersection of both classical discipline and expressive freedom.
Recently, she’s been pushing this even further combining watercolors with acrylic on canvas and exploring new textures and visual depth.
Key insight: Her style isn’t fixed — it evolves through experimentation.
Both — but always with intention first.
Władzia plans her work, especially emotionally.
Before she starts painting:
Only then does the painting begin.
And yet…
“The result sometimes takes me by surprise.”
This balance — between control and unpredictability — is where her work becomes most alive.
It shaped her entire professional direction.
Painting came first. Design came later.
“It was through painting that I became interested in design.”
Even though she sees clear differences between art and design as for process and philosophies painting gave her something fundamental:
Today, she defines herself as:
“A visual creative.”
And that aligns directly with how Admind works:
Her artistic sensitivity becomes a practical advantage:
Yes — but not by slowing down.
“Don’t slow down — draw energy from the cosmos instead.”
For Władzia, creation isn’t about rest.
It’s about energy exchange.
Instead of pausing, she reconnects with something bigger, channels that energy into her work and comes back stronger.
She pauses here.
No frameworks. No advice. No “5 steps to start.”
Just honesty:
“I’m not very good at giving advice… maybe I’ll just give you a hug?”
And somehow, that says more than any guide ever could.
Władzia didn’t start by “building a personal brand.”
She started by:
The result?
Lesson: You don’t need a perfect plan to start.
You need momentum.
At Admind, we often say:
Brand is not what you say. It’s what people experience.
Władzia’s approach reflects that perfectly:
That’s exactly how strong brands work:
And this is where art meets branding.
If there’s one thing to take from Władzia’s story, it’s this:
👉 You don’t “become” a creator. You recognize that you already are one.
Start messy. Start unsure. Start anyway.