A brand portal is a type of digital branding hub that allows you to spread brand knowledge through your company’s whole community and share brand assets that are always up to date and approved. It consists of two fundamental components:
SECURED HUB FOR YOUR BRAND ASSETS IN ONE PLACE
BRAND PORTAL SERVICES_
If you work for an international company with thousands of brand assets distributed among hundreds of people, and you’re looking to organize and manage these files efficiently, a brand portal is the ideal solution for you.
Learn how to most efficiently secure all your assets and maintain brand consistency.
Brand principles and guidelines – so that your community knows how to use materials such as logos, designs and typography in variety of branded media.
Digital Asset Management System (DAM) – a digital media library where all approved and ready-to-use brand assets are organised.
The Brand Portal serves as a valuable resource for both internal departments within the organization and external stakeholders. Let’s explore who can benefit from this powerful tool.
All stakeholders within the ecosystem of the organization have access to the Brand Portal, which acts as a central platform and ensures the availability of consistent brand assets and guidelines.
Distributors can only access the brand portal, which gives them access to the most recent promotional materials, product details, and brand guidelines. This makes it easier for information to flow smoothly.
By providing media professionals with immediate access to precise brand information, premium imagery, and pertinent news updates, the brand portal optimizes promotional efforts and ensures accurate brand representation.
We are an international, award-winning branding agency, boasting top-tier creative talent sourced from across the globe, and we demonstrate our expertise through our valued partnerships with industry leaders worldwide.
There is plenty of software to build a Brand Portal: Adobe Experience Manager, Bynder, Frontify, Templafy. We know them all and help you choose and implement the best option for your needs.
Developing a Brand Portal can be an essential part of the rebranding process. From design to implementation, brand helpdesk, and digital platforms, our team will effectively implement a Brand Portal for you at every stage.
Our capacity lets us take holistic care of your brand. We start with the guidelines creation, through a Brand Portal implementation, to advisory, file approval, and providing training on brand.
During the brand center implementation, we provide a clear portal structure and a standardised file nomenclature. This results in order and easy finding of resources.
In the Brand Portal software, we set up a workflow for file approval, as well as others to support more efficient collaboration between teams.
Through guiding global brands to success, our agency has propelled branding projects across 70 different markets embodying the essence of your company in every unique cultural context.
Discover our expertise in creating and managing the most crucial brand management platforms.
Over 60 guideline pages for 3 different brands
Over 83000 users and 6 content editors
3 different access levels
12 custom developed content components
Most important extra features: training page, best practice gallery, template finders
Over 11000 assets
Over 81000 users, 6 admins
5 different access levels
3 levels filter architecture
Most important extra features: assets versioning, terms of use transparency, web-to-print module
Over 30 guideline pages
3 libraries with total number of:
– users: 1200 and editors: 40
– assets: 3000
– 25 collections of assets
9 different access levels
6 browsing filters and over 10 custom metadata fields structure
Most important extra features: waiting room, download for request, AI extensions
Watch an interview with our expert to learn more about Brand Portals
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Brand Portals are easy-to-use but difficult to understand. Luckily, Bartłomiej Witek, Senior Brand Consultant at Admind, is ready to address all your questions.