Branding and
design blog
From Branding to Brand Operating Systems (BrandOS)
Branding is no longer about producing a set of assets and handing them over to teams. It has fundamentally evolved into building systems that actually work in day-to-day operations.
- Author: Olga Lany
- Read time: 10 min
What is brand governance? Definition, framework, and best practices
Consistency drives a 33% revenue jump. Get the brand governance framework that turns your brand into a tool that your customers demand.
- Author: Olga Lany
- Read time: 10 min
When is it time for a brand refresh?
Discover when and why your brand needs a refresh. Learn how updating logos, messaging, or visuals can boost relevance, consistency, and competitiveness without losing your core identity.
- Author: Olga Lany
- Read time: 4 min
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28.03.2026What is brand governance? Definition, framework, and best practices
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23.02.2026Brand advisory: The hidden engine behind brands that thrive
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04.02.2026CSR that actually works (Why “nice campaigns” are no longer enough and what real impact looks like)
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- Social Impact
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02.02.2026Designing for Human Rights: Highlights from Plakaton 2025
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21.01.2026Our Artists: Why creativity doesn’t end after work hours
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13.01.2026Branding trends 2026: Insights from Mateusz Zabierowski in the latest Marketer+ Trendbook
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24.12.2025Branding industry 4.0: Communicating innovation in automation
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19.12.2025The Future of Branding: Key Trends, Challenges, and Breakthroughs for 2026
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26.11.2025Growing Together: Our L&D Adventure
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17.10.2025When AI Loses Trust: How Brands Can Lead With Authenticity
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12.10.2025Client’s voice on rebranding: How UFI evolved without losing its legacy
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24.09.2025Branding in the Age of AI: The value of human experience
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