What is a brand consistency?
Brand consistency establishes a company’s voice within the market and communicates its capabilities and belief system clearly so that stakeholders, employees, and consumers can invest in its future. Brand consistency allows for brand recognition, an essential part of building consumer trust that directly influences sales and contracts.
Why is it important?
Visual Brand Consistency makes your brand easily recognizable in all possible touch points and channels, which is favourable for consumer trust. According to market research maintaining a consistent brand strategy can increase revenues by up to 33%. The data don’t lie. Ensure brand consistency and let your business grow.
How does
it work?
Admind is more than 130 experts specialized in various fields and has over 11 years of experience in branding. For you we have dedicated teams that will help your brand achieve a professional level of consistency. They will do this by:
Creating principles
for your brand
Storing and publishing
them globally
Spreading the knowledge
on how to use
the principles
Principles
41% of consumers state that a company’s brand consistency is the most important factor in earning their loyalty. That is why we will prepare a set of guidelines and instructions for designers who will work with your brand in the future.
All company employees will have access to the open repository for a knowledge sharing and easily access principles and materials.
This will make it easier for you to manage your brand image and make your messages clear and more effective.
BRAND DESIGN
Work with designers who will cover your business in various fields of brand development (e.g. graphic design, sound branding, AR/VR, tone & voice experts etc.).
BRAND CONSISTENCY
Get a partner that serves as a single point of contact for all brand development activities, ensuring consistency of communication.
BRAND CONTROL
Have your all the important brand assets, like templates, guidelines, presentations, updated and be sure they’re in-line with existing branded content.
BRAND VISION
We are able to anticipate future changes in the general fields of branding, communication, and cultural discourse. Want us to guide your brand according to them?
Web content
According to research, the average marketer without brand management technology spend 35% of their time, searching for assets.
Don’t let your business such a waste! To avoid this we will prepare for you digital platforms that can be used for web and assets management.
It will be one centralized solution ease to access for all of your parties.
WEB MANAGEMENT
We specialise in creating brand consistent content and publishing it on our clients’ websites using various CMS systems.
PLATFORM
MAINTENANCE
We take responsibility for your online platforms. We take care of their updates, adapt them to the needs of users, as well as develop them and introduce new features.
DIGITAL ASSETS
MANAGEMENT
We develop brand portals that allows companies to share digital assets with their employees in the most efficient way. We also ensure that these materials are consistent and organised.
CENTER OF
EXCELLENCE (COE)
And since we are very familiar with our clients’ platforms, we provide training on the use of digital tools, prepare website audits and educate other editors on brand guidelines.
Brand
advisory
We will provide full control over the consistency of your brand. You can count on special principles training, project approval assistance, and constant design support.
Thanks to our team you will gain the community of proud brand ambassadors, who know how to use identity consistently in their everyday projects.
This is a great opportunity to show the world that your brand speaks with a single, consistent voice.
BRAND ADVISORY
AND APPROVALS
We aim to get to know your brand and your expectations well. We also gather feedback from your users and then design solutions that satisfy both parties. Moreover, we use international mailbox, providing feedback within 24 hours!
BRAND DESIGN
Having diverse skills within the team, we can support you in print design, digital, animation, video, trade shows, interiors, vehicles, workwear, giveaways, key visuals, and much more.
ASSETS
MANAGEMENT
We are able to develop, create, and reinvent brand identity across all possible touchpoints. We express the nuances of identity and translate it into effective communication materials and assets.
BRAND TRAININGS
We will provide special training tailored to your needs. During it we will tell you how to take care of your brand consistency through visual communication, storytelling and digital assets.
What will you achieve?
BETTER BRAND RECOGNITION
We aim to get to know your brand and your expectations well. We also gather feedback from your users and then design solutions that satisfy both parties. Moreover, we use international mailbox, providing feedback within 24 hours!
HIGHER REVENUE
Having diverse skills within the team, we can support you in print design, digital, animation, video, trade shows, interiors, vehicles, workwear, giveaways, key visuals, and much more.
INCREASE IN BRAND VALUE
We are able to develop, create, and reinvent brand identity across all possible touchpoints. We express the nuances of identity and translate it into effective communication materials and assets.
Trust the award winning experts
Proud winner of the 2021 Transform
Award
Category: Development of the Brand
Advisory project for a global client ABB
